Brand Strategist Manager (Beauty Industry)

Are you a visionary creative with a deep pulse on the beauty industry? We are seeking a highly motivated Brand Strategist Manager to join our dynamic team in Jakarta Barat. In this pivotal role, you will be the architect behind our brand identity, shaping how our products connect with consumers and drive business growth. Our company, Pengiklan Anonim, is a leading player in the beauty industry, known for our innovative products and strong market presence in Jakarta Raya. As a Brand Strategist Manager, you will work closely with our marketing and product teams to develop and implement strategies that resonate with our target audience. This is an exciting opportunity to make a significant impact on our brand's future and contribute to the continued success of our company.

In this role, you will be responsible for developing and executing brand strategies that align with our business objectives. You will conduct market research to understand consumer needs and trends, and use this information to create compelling brand narratives. You will also oversee the development of our brand's visual identity, ensuring consistency across all touchpoints. Additionally, you will collaborate with our marketing team to develop campaigns that drive brand awareness and loyalty. This role offers a unique opportunity to work in a fast-paced, creative environment and make a real difference in the beauty industry.

If you are passionate about the beauty industry and have a proven track record in brand strategy, we invite you to apply. Join us in Jakarta Barat and be part of a team that is shaping the future of beauty.

📋 Tanggung Jawab Pekerjaan

• Develop and implement brand strategies that align with business objectives
• Conduct market research to understand consumer needs and trends
• Create compelling brand narratives and messaging
• Oversee the development of the brand's visual identity, ensuring consistency across all touchpoints
• Collaborate with the marketing team to develop campaigns that drive brand awareness and loyalty
• Monitor and analyze brand performance, providing insights and recommendations for improvement
• Stay up-to-date with industry trends and best practices in brand strategy
• Manage and mentor a team of brand strategists and creatives

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field
• 5-7 years of experience in brand strategy, with a focus on the beauty industry
• Proven track record of developing and executing successful brand strategies
• Strong understanding of market research and consumer insights
• Excellent communication and presentation skills
• Proficiency in using tools such as Adobe Creative Suite, Canva, and market research software like Google Analytics and SEMrush
• Certification in brand strategy or a related field is a plus
• Fluency in English is required

🛠️ Keahlian

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